How to Choose Red Lipstick: A Simple Guide to Finding Your Shade
Red lipstick is iconic for a reason. The right shade can brighten your skin, lift your whole look, and instantly boost your confidence. But with so many reds at the counter, it’s easy to feel unsure about which one is “yours.”
The good news? Choosing a flattering red isn’t complicated once you understand two things: your undertone and your skin tone. From there, the rest becomes surprisingly easy.
1. Find Your Undertone
Your undertone is the secret behind choosing a flattering red:
- Cool undertones — rosy, pink, or blueish hints. Choose blue-based reds like cherry, ruby, or berry tones.
- Warm undertones — golden or peachy hues. Go for coral reds, brick reds, and tomato reds.
- Neutral undertones — a balance of warm and cool. True reds (not too blue, not too orange) work beautifully.
If you’re unsure, try our quick undertone guide or test shades using the GlowLip virtual try-on.
2. Match Red to Your Skin Tone
- Fair skin: clear cherry reds, raspberry reds, and coral reds for warmth.
- Medium skin: wine reds, brick reds, terracotta, and true reds.
- Deep skin: rich berries, burgundy, oxblood, and deep true reds.
3. Pick a Finish That Fits the Moment
- Matte: modern, long-lasting, polished.
- Satin: comfortable, classic, great for day-to-day wear.
- Gloss: bold, youthful, perfect for evenings or photography.
4. Common Mistakes to Avoid
- Choosing a red based on the tube, not how it looks on your skin.
- Skipping lip liner — it makes the biggest difference.
- Wearing reds that are too muted or too light for your depth.
5. Try It On Before Buying
The easiest way to know if a red works for you is to see it on your actual face. Use GlowLip’s virtual try-on to test classic reds, berry shades, deep burgundies, and bright corals — instantly and mess-free.
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Frequently Asked Questions
How do I choose the right red lipstick?
To choose the right red lipstick, consider your skin's undertone. Cool undertones suit blue-reds like MAC Ruby Woo. Warm undertones look great in orange-reds like MAC Lady Danger. Neutral undertones can wear both. Use our AI try-on feature to see which reds work best for you.
What's the difference between blue-red and orange-red lipstick?
Blue-red lipsticks have cool, blue undertones and flatter cool skin tones. Orange-red lipsticks have warm, orange undertones and complement warm skin tones. The undertone difference is subtle but important for finding your most flattering red.
Can I wear red lipstick during the day?
Yes! Red lipstick can be worn during the day. For daytime, choose softer reds or apply a lighter layer. You can also blot red lipstick for a more subtle, stain-like effect. Bold reds work great for special occasions, while softer reds are perfect for everyday wear.
How do I apply red lipstick perfectly?
Start with exfoliated, moisturized lips. Use a lip liner that matches your lipstick to outline your lips. Fill in with the red lipstick using a brush for precision. Blot and reapply for intensity. Clean up edges with concealer for a crisp, perfect finish.
What are the best red lipsticks for fair skin?
Fair skin looks beautiful in blue-reds like MAC Ruby Woo, which provides excellent contrast. Soft reds and pink-reds also work well. Avoid shades that are too dark or too orange, which can overwhelm fair complexions.
What are the best red lipsticks for deep skin?
Deep skin tones look stunning in rich, warm reds and deep berry-reds. Shades with good saturation and depth provide excellent contrast. Avoid very light or cool-toned reds that may not provide enough contrast.